If you are a blogger or Search Engine Optimization (SEO) professional who is looking for the best Semrush alternatives but is unable to find one, then this article is for you.
There are numerous tools available in the market, but I believe there are only a few that can offer you the feasibility of using their products just like Semrush does.
I will provide you with a list of effective tools that will help you in your SEO and blog management campaigns.
Best Semrush Alternatives 2023
1. Serpstat
Serpstat is a powerful software suite for search engine optimization (SEO) and keyword research. It includes tools that allow you to manage your SEO campaigns and track your website’s performance.
Serpstat helps with:
Keyword research – find the most profitable keywords using the Google Keyword Planner or the Moz Keyword Explorer tool, or by directly entering the keyword into the Serpstat window;
SEO audit – analyze your site’s backlinks and PBNs, evaluate their indexation status, etc. You can also check incoming links for a given domain;
Social media monitoring – monitor social networks for mentions of any topics relevant to your niche;
Competitor analysis – review data on competitors’ domains and keep track of their backlinks;
Content optimization – write better copy in order to rank higher in search results;
Pricing:
| Individual | Team | Agency |
|---|---|---|
| $59/mo | $119/mo | $479/mo |
| $50/mo (If paid yearly) | $109/mo (If paid yearly) | $410/mo (If paid yearly) |
2. SE Ranking
SE Ranking is one of the best alternatives to Semrush. It offers a great deal of useful information and data, including a keyword research tool, competitive analysis, backlink monitoring, web monitoring, and more.
SE Ranking is a powerful tool that can help you find the right keywords for your content. It works like Semrush but it’s cheaper and easier to use.
Keyword Research Tool: SE Ranking allows you to enter up to 100 keywords at once and see their positions on Google as well as their monthly search volume in the USA (and other countries).
Competitive Analysis: You can see how many organic results are returned by your site compared to other sites when someone searches for your target keywords. You can also see how many backlinks each site has and how many PBN links they have (if any).
Backlink Monitoring: You can monitor backlinks for any URL or website by entering it into the tool’s dashboard or by exporting all your results into CSV files that you can open in Excel.
Pricing:
Following is the pricing for daily ranking check frequency. If you check keywords ranking weekly then you will get 40% discount.
| Essential | Pro | Business |
|---|---|---|
| $39.00/mo | $89.00/mo | $189.00/mo |
| $31.20/mo (If paid yearly) | $71.20/mo (If paid yearly) | $151.20/mo (If paid yearly) |
3. Ahrefs
Ahrefs is one of the best Semrush alternatives. It is a popular SEO tool that offers a broad set of features for both webmasters and SEOs.
SEO professionals can use Ahrefs to find the most linked keywords for their target keyword, discover link-building opportunities, monitor competitors’ backlinks, and more.
This tool also comes with an SEO Audit feature to help identify issues on your website. You can use this feature to identify broken links or pages that are not relevant to the topic of your website.
Ahrefs also provides social media monitoring tools to help you understand what people are saying about your brand online. The tool can even help you figure out which social media platforms are most effective for your business.
Pricing:
| Lite | Standard | Advanced | Enterprise |
|---|---|---|---|
| $99/mo | $199/mo | $399/mo | $999/mo |
| $83/mo (If paid yearly) | $166/mo (If paid yearly) | $333/mo (If paid yearly) | $833/mo (If paid yearly) |
4. Moz Pro
Moz Pro is a suite of SEO tools that allows you to analyze the performance of your website, identify opportunities and make changes to improve your search engine optimization.
Its keyword research tool provides a detailed list of keywords with their search volume, cost per click, and competition levels. You can also see which keywords your competitors are using in their SEO strategies so you can learn from them.
The backlink analysis tool shows you who is linking to your site, how many links each page has, and how many links there are in total. This can help you see which pages need more links or which pages don’t get enough links from relevant sources.
Moz Pro also helps you find broken links on your site with its crawl errors report. This handy tool will tell you if there are any broken links on your site so that you can fix them before Google notices and penalizes your website for having these errors present on it.
Pricing:
| STANDARD | MEDIUM | LARGE | PREMIUM |
|---|---|---|---|
| $99/mo | $179/mo | $299/mo | $599/mo |
| $79/mo (If paid yearly) | $143/mo (If paid yearly) | $239/mo (If paid yearly) | $479/mo (If paid yearly) |
5. Majestic
Majestic is a great tool for people who are looking to learn more about their website’s backlinks. It’s also useful for those who want to know more about their competitors’ backlinks.
Majestic allows users to see the number of links that point to each page on a website, how many pages on the site link to each other, and how many external links there are from other sites.
The information provided by Majestic is not as comprehensive as some other tools, but it does provide an interesting overview of your website’s link profile.
Pricing:
| LITE | PRO | API |
|---|---|---|
| $49.99/mo | $99.99/mo | $399.99/mo |
| $41.67/mo (If paid yearly) | $83.33/mo (If paid yearly) | $333.33/mo (If paid yearly) |
6. SpyFu
SpyFu is a powerful SEO and PPC competitor analysis tool. It allows you to track the keywords that your competitors are bidding on and also helps you identify new opportunities to improve your own marketing campaigns.
SpyFu also includes a keyword research tool that allows you to see which keywords your competitors are targeting, as well as their average cost per click. You can then use this information to find profitable keywords for your own PPC campaigns.
SpyFu comes with a variety of advanced features that make it easy to find information about specific companies, products, or services. The app can even pull up contact details for employees at these companies, making it easy for you to reach out directly with questions or comments about their services or products.
Pricing:
| BASIC | PROFESSIONAL | TEAM |
|---|---|---|
| $39/mo | $79/mo | $299/mo |
| $16/mo (If paid yearly) | $36/mo (If paid yearly) | $149/mo (If paid yearly) |
7. Ubersuggest
Ubersuggest is a free tool that uses Google Suggest to show you relevant long-tail keywords. If you have a website, it is a great way to find more keyword ideas. If you don’t have a website, it can help you find some good keywords to target for your next blog post or article.
Ubersuggest is useful because it allows you to do targeted keyword research without having to do any of the legwork. It also gives you a ton of data at one glance, so if you want to see what people are searching for in relation to your niche, this tool will do it for you.
Pricing:
| Individual | Business | Enterprise / Agency |
|---|---|---|
| $12/mo | $20/mo | $40/mo |
| $120 (Lifetime) | $200 (Lifetime) | $400 (Lifetime) |
8. Screaming Frog
Screaming Frog is a desktop application that allows you to crawl and analyze websites. It’s a great tool for SEOs and web developers.
The software can help you identify what your competitors are doing on their websites and analyze the content, code, images, and links on their sites. It also has a number of other features that make it useful for SEOs and web developers alike, including:
- A user interface that’s easy to use, even if you’ve never used this type of software before.
- An easy way to see how large a website is and how much data it contains.
- A fast SEO audit tool that lets you easily check page titles, meta descriptions, redirect chains, and more.
Pricing:
This tool is available in free and premium version. The premium version is available in $259/year.
FAQs
What is Semrush?
SEMrush is a very popular SEO tool that can help you identify what keywords your competitors are ranking for in search engines like Google, Yahoo, and Bing. It even allows you to see which keywords they are paying for in the advertising space (PPC) and where they are getting those keywords from (organic search or PPC).
What are some of the best alternatives to Semrush?
Serpstat, SE Ranking, Ahrefs, Moz Pro, Majestic, SpyFu, Ubersuggest, and Screaming Frog are the best alternatives to Semrush.
What are some of the cons of using Semrush?
It can be very expensive. The basic plan costs $129.95/month, which is a lot of money for small businesses with limited budgets. If you want to use the software on multiple projects, then you’ll need to buy additional licenses.
Read also,
- 15 Best Blogging Tools that We Use & Recommend for Bloggers in 2023
- 30 SEO Mistakes That Can Kill Your Website Rankings in 2023
- Top 10 Common Link Building Mistakes to Avoid in 2023
- 12 Important Tips to Optimize Images for More Organic Traffic
- 15+ Best Content Marketing Tools to Improve Content Productivity in 2023
- 10 Best AI Writing Tools for 2023 (Free and Paid)
Final Words on Best Alternatives to Semrush
We hope you enjoyed this list of the best Semrush alternatives. If you want to learn more about keyword research, we recommend checking out our complete guide on how to do keyword research for SEO.